IG Culture

Early innovator in Broken Beat. Ran Main Squeeze. IG Culture is perhaps best known as one of the most notable producers responsible for the wealth of material that has emanated from West London under the tag ‘Broken Beat’ and spawned the CoOp night at Velvet Rooms then Plastic People. IG Culture is one half of NameBrandSound with Alex Phountzi (Green Money, Bugz In The Attic) with releases on Ninja Tune and Arena Yard that blend the styles of footwork, dancehall, rare groove, and broken beat into their 'brukwurks' style. In 2017 launched "CoOp Presents" and founded "Selectors Assemble", a growing loose collective of DJ's producers, artists, movers and shakers that assist projects connected with CoOp presents and beyond.