Redbook

American women's magazine, printed between 1903 and 2018 and currently published online by The Hearst Corporation. Redbook was one of the "Seven Sisters," a group of largescale US periodicals specifically aimed at married women with children. Only three are still physically printed today: Good Housekeeping and Woman's Day, which are both owned by Hearst, and Better Homes & Gardens. The magazine started under the title "The Red Book Illustrated," published by a retail merchants firm in Chicago. Promoted as "the largest illustrated fiction magazine in the world," the Red Book soon gained popularity, exceeding a circulation of 300,000 and featuring short fiction by many renowned American novelists, including James Oliver Curwood, Jack London, Sinclair Lewis, Edith Wharton and Hamlin Garland. The magazine also debuted a series of Tarzan stories by Edgar Rice Burroughs. In 1929, McCall Corporation purchased the publication. It continued evolving as a general-interest magazine for both genders, printing stories by Booth Tarkington and F. Scott Fitzgerald, condensed novels, such as Dashiell Hammett's The Thin Man in 1933, non-fiction by renowned women, such as Eleanor Roosevelt or Shirley Temple's mother, articles by Eddie Cantor. Since 1955, Redbook began gradually steering towards a female audience, with contributors like Benjamin Spock and Margaret Mead; in 1981, the first woman editor took over the magazine. Soon afterward, the Hearst Corp purchased Redbook, appointing a new editor who even further de-emphasized traditional literature in favor of celebrity covers, fitness, and nutrition.